Pooling underpinning growth
A global pool of ULDs, attention to detail as well as some unusual requests have helped CHEP become a market leader. Michael Mackey reports.
July 31, 2015
By PLA Editor
Cargo’s recent revival already has one company, CHEP Aerospace solutions, looking forward to a bumper year. “We’re also building upon the momentum of our recent contract wins and long-term track records with our customers and look forward to a year with record growth,” Ludwig H. Bertsch, president, CHEP Aerospace Solutions told Payload Asia.
This is going to be dizzying as the company is already growing year-onyear and has achieved revenue growth with a 41 per cent compound annual growth rate (CAGR) since 2010, Bertsch added. He did not mention a specific revenue amount (shame) but reported parent company Brambles Limited’s sales revenue was US$5.4 billion in FY14.
It is the relationship with Brambles that is one of CHEP’s distinguishing factors according to Bertsch. It gives the ULD and galley cart services manager to airlines around the world “our neutrality our neutrality as CHEP is not owned by an airline but by an asset management company with global footprint, expertise and financial strength,” he said.
The pooling advantage
The other two distinguishing factors are its use of pooling which makes the world’s largest ULD fleet available to CHEP’s 80 customers and operating the world’s largest ULD and galley cart repair network. This includes 29 stations owned and managed by CHEP so that customers don’t have to ship damaged ULDs back to their hub.