ECS Group aims to ‘sell well’ as CMA CGM’s GSA

ECS was chosen by CMA CGM’s air cargo division as exclusive GSA to market capacity between Europe and the US, initially the LGG-ORD route.

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ECS Group markets CMA CGM AIR CARGO’s offerings ECS

Over the past few weeks well-renowned GSA, ECS Group, has been getting the nod from airlines as it secured partnerships to market air cargo capacity amidst a volatile business environment.

Recently, ECS was chosen by CMA CGM’s air cargo division as its exclusive GSA to market air cargo capacity between Europe and the US, and the company has set up dedicated teams in both countries.

The GSA, who was also chosen by Qatar Airways, will market capacity for the four A330-200Fs in CMA CGM’s fleet, which has started operating flights between Liège (LGG) in Belgium and Chicago O’Hare (ORD) on 13 March. Earlier reports said the first cargo flight was scheduled on 8 March.

“This is the first stage of the roll-out of this business strategy, which is designed to offer clients broad global coverage. There are also plans to launch new destinations in the United States, which will be announced shortly,” a press release stated.

As part of the worldwide rollout, CMA CGM is working with ECS Group via a global cargo capacity marketing partnership and both companies said they are determined to make a name for the new air cargo division.

“ECS Group is extremely honoured to support this strategic move by CMA CGM, a group that is already an expert in chartering and logistics,” said Adrien Thominet, chief executive, ECS Group.

“Our flexibility, our sales network and our business know-how all mean we can amplify the added value the airline is looking for,” he noted, adding that his teams are working hard to market capacity to forwarders using ECS Group’s in-house business intelligence, revenue optimization and performance management tools.

“After all, while selling is important to us, the most important thing is to sell well,” Thominet added.

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