UberCARGO pilot underway in Hong Kong

Uber, the headline-grabbing company best known for its taxi-booking app, has moved into the logistics space with a pilot project known as UberCARGO now running in Hong Kong.


UberCARGO pilot underway in Hong Kong


Uber, the headline-grabbing company best known for its taxi-booking app, has moved into the logistics space with a pilot project known as UberCARGO now running in Hong Kong. Essentially running as a ‘rent-a-van’ service, which looks at least in the trial stage to be primarily targeting business users. The service works in much the same fashion as the Uber taxi app, customers select a vehicle from the app and direct it to pick up some cargo.

The customer then loads the goods and tracks their journey in real time through to their arrival and delivery. Prices for the trial are based on the distance and time of the trip, with no extra charge applied for weight and volume.

Uber joins two earlier-established companies with similar business models – Lalamove, also known as EasyVan, which recently raised US$10 million in funding, while rival GoGoVan closed a $6.5 million seed round and scored a $10 million investment from Chinese social network Renren in 2014. Both based in Hong Kong, Lalamove is in six cities across China and Southeast Asia, while GoGoVan currently serves nine cities across six countries and both companies are eager to further expand. Uber, on the other hand, is present in 200 cities worldwide, including 35 in Asia Pacific, courtesy of its taxi-booking service.