Delta, Virgin Atlantic launch trans-Atlantic JV

Delta Air Lines and Virgin Atlantic Airways launched their new joint venture between the UK and US on 1 January after US antitrust regulators approved the joint venture this past September following EU regulators approval in June.


Delta Virgin Atlantic launch trans-Atlantic JV


Delta Air Lines and Virgin Atlantic Airways launched their new joint venture between the UK and US on 1 January after US antitrust regulators approved the joint venture this past September following EU regulators approval in June. The alliance will cover all of their respective flights between the two countries, including the much-coveted New York- London Heathrow market where they will offer a combined nine daily flights from JFK International and Newark Liberty International airports.

The alliance will allow Delta and Virgin Atlantic to collaborate on both schedules and pricing, while sharing revenues. They argue that it will also allow them to better compete with other airlines, especially American Airlines and British Airways which have an alliance for their operations between the US and UK.

The carriers plan to implement a coordinated schedule between New York and London in March. The Delta-Virgin Atlantic alliance will operate separately from Delta’s existing joint venture with SkyTeam Alliance partners Air France, Alitalia and KLM.