Cebu Pacific to go long-haul in 2013

Aiming to tap the estimated 11 million Filipinos living and working overseas, the Philippines’ largest carrier, Cebu Pacific, has announced it will commence longhaul flights in the third quarter of 2013, a development that surely will not be welcome news to troubled legacy carrier Philippine Airlines (PAL).


Cebu Pacific to go long-haul in 2013


Aiming to tap the estimated 11 million Filipinos living and working overseas, the Philippines’ largest carrier, Cebu Pacific, has announced it will commence longhaul flights in the third quarter of 2013, a development that surely will not be welcome news to troubled legacy carrier Philippine Airlines (PAL). The airline will lease up to eight A330-300 aircraft to serve new markets beyond the range of CEB’s current fleet of A320 aircraft. With a range of up to 11 hours CEB said it can serve markets such as Australia, Middle East, parts of Europe and the US.

“The A330-300 will give us the lowest cost per seat, allowing us to drive longhaul fares 35 per cent lower than those currently offered by other airlines, and as much as 80 per cent lower when CEB offers promo fares. This aircraft type is very well suited to the kind of network we want to build and the routes we want to launch,” said Lance Gokongwei, CEB president and CEO. The widebody aircraft will also enable the carrier to tap additional belly capacity to carry freight. “We are exploring serving cities where large Filipino communities reside – Europe, Middle East, Oceania and the US. Data indicates that more than half of Filipinos deployed in these regions take multiple stops and connecting flights because no home carrier can fly them there non-stop,” added Gokongwei.