Blue Dart eyes larger market share

India’s largest domestic courier and integrated air express package distribution company, Blue Dart, is targeting a larger share of the ground express market by focusing on tier-II and tier-III cities, its head of marketing, corporate communications& sustainability, Ketan Kulkarni said recently. “We currently have a 43 per cent share in the domestic organised air express […]


air express Blue Dart domestic carrier ground express market


India’s largest domestic courier and integrated air express package distribution company, Blue Dart, is targeting a larger share of the ground express market by focusing on tier-II and tier-III cities, its head of marketing, corporate communications& sustainability, Ketan Kulkarni said recently.

“We currently have a 43 per cent share in the domestic organised air express market and our share in domestic organised ground express segment has risen from 5.3 per cent last year to eight per cent this year,” Kulkarni said.